Don't get kicked
in the ass.

Innovation is a tough fight. Get a sparring partner to punch your assumptions and push you, before the market kicks you hard!

Already sparring with us
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We do this
To avoid this
The evil market bosses are killing most innovative ideas.
Start sparring to punch them!
Tell us more about your fight.
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Player
Unknown
SELECT your player
->
Unknown
Startup Founder
VS
VS

A BOLD FIGHTER WHO ENVISIONS A DIFFERENT FUTURE AND

WANTS TO MAKE IT REAL WITH AN INSANE AMOUNT OF GRIT.

Unknown
Acceleration / Incubation Program Manager
VS
VS

A SENSEI IN A QUEST TO FIND AND EMPOWER THE NEXT GENERATION OF CHANGEMAKERS.

Unknown
Corporate Innovator
VS
VS

A MODERN HERO THAT EASILY GETS BORED BY THE STATUS QUO AND WANTS TO CHALLENGE INTERNAL POLITICS TO EMPOWER AND LEVERAGE THE ORGANIZATION'S INNOVATION MUSCLES.

Unknown
Startup Founder
Startup Founder
P1
Acceleration / Incubation Program Manager
Acceleration / Incubation Program Manager
P1
Corporate Innovator
Corporate Innovator
P1
Enemy
Startup Founder
Acceleration / Incubation Program Manager
Corporate Innovator
SELECT your enemy
->
Unknown
VS
VS

HABITAT: YOUR COMPANY CULTURE

CHARACTERISTICS: WITH ITS CLUTCH OF PUNCHES LEAVES YOU NO TIME TO THINK ABOUT THE FUTURE AND YOUR STRATEGY AND LOCKS YOUR INNOVATION CAPABILITIES INTO A CAGE OF EMERGENCIES TO BE FIXED.

The Urgency boss
The Urgency boss
VS
VS

HABITAT: POST-INNOVATION PROGRAM

CHARACTERISTICS: HE CHALLENGES YOU TAKING HIS MASK OFF TO MAKE YOUR INNOVATORS FEEL LIKE IMPOSTERS THAT COULD NEVER INNOVATE ON A CONTINUOUS BASIS.

The Back To Normal boss
The Back To Normal boss
VS
VS

HABITAT: IDEA DEVELOPMENT STAGE

CHARACTERISTICS: WITH HIS SPINNING, HE WILL CONFUSE YOUR CORPORATE INNOVATORS SO THAT THE FANCY IDEAS BORN FROM THAT INTRAPRENEURSHIP PROGRAM WILL NEVER COME TRUE AND NEXT STEPS LOOK FUZZY.

The What now boss
The What now boss
VS
VS

HABITAT: (PRE-)INCUBATION/FOUNDERS DEVELOPMENT

CHARACTERISTICS: YOU'VE FOUND RAW DIAMONDS THAT COULD MAKE GREAT FOUNDERS, BUT THIS MAGMATIC MONSTER KEEPS SHIFTING THEIR ATTENTION SO THEY COULDN'T FIND SOMETHING THEY REALLY ARE PASSIONATE ABOUT.

The Raw Diamond boss
The Raw Diamond boss
VS
VS

HABITAT: IDEATION

CHARACTERISTICS: FREEZES YOUR COLLEAGUES INTO NOT STARTING AT ALL, WITH "WE'VE ALWAYS DONE LIKE THIS" JUDGMENTAL THOUGHTS SO THEY DON'T TAKE THE RISK TO INNOVATE, OR WORRIES YOU ABOUT WHERE TO START FROM.

The Status Quo Boss
The Status Quo Boss
VS
VS

HABITAT: (PRE-)ACCELERATION

CHARACTERISTICS: SHE SHOWS HER FAKE MUSCLES SO THAT FOUNDERS SHOW THEIRS, THEIR FANCY COMPARISON TABLES WHERE THEY TICK ALL "KILLER FEATURES". TOO BAD THEY HAVE NO PROOF THOSE WILL KILL ANYTHING BUT THEIR BANK ACCOUNTS!

The Killer Feature Boss
The Killer Feature Boss
VS
VS

HABITAT: INCUBATION

CHARACTERISTICS: FIRE-BREATHING DRAGON READY TO BURN YOUR FANCY TAM PROJECTIONS AND FANTASY FINANCIALS. THERE ARE MANY BIG MARKETS BUT FEW STARTUPS GET A SLICE. TO DEFEAT IT HELP YOUR FOUNDERS FIND FIREPROOF WEDGES TO GET IN.

The Pitch Factory Boss
The Pitch Factory Boss
VS
VS

HABITAT: GROWTH STAGE

CHARACTERISTICS: THIS CHRYSALIS WILL TEMPT YOU TO LIVE EARLY TRACTION AS A COMFY SHELL, LOCKING YOU IN YOUR BUILDING TO "DO STUFF" WHILE YOU LOSE CONTACT WITH YOUR CUSTOMERS AND THE RELATED OPPORTUNITIES.

The Pupa boss
The Pupa boss
VS
VS

HABITAT: EARLY TRACTION STAGE

CHARACTERISTICS: ILLUSIONIST CREATING FAKE FADING COPIES OF YOUR TARGET. SHE CONFUSES YOU ABOUT WHAT PROBLEMS YOU'RE SOLVING TO WHOM SO THAT SHE CAN DROWN YOU IN ADVERTISING COSTS AND USELESS FEATURES.

The Early Market Boss
The Early Market Boss
VS
VS

HABITAT: EARLY PRODUCT STAGE

CHARACTERISTICS: TERRIBLE SHAPESHIFTER WHO BLURS YOUR MIND INTO ADDING FEATURES TO BE LIKED BY MORE PEOPLE, SO IT CAN FINISH YOU WITH A SINGLE FIST DIRECTED TO YOUR (SOFT) PRODUCT CORE.

The Feature boss
The Feature boss
VS
VS

HABITAT: IDEA STAGE

CHARACTERISTICS: ILLUSIONIST PUSHING YOU TO USE THE "BUILD" MOVE TELLING THE NEXT WILL BE THE BIG IDEA. SHE HIDES YOUR SCISSORS SO THAT YOU CAN'T CUT IDEAS BUT SHE CAN PERFORM THE FINAL CUT ON YOUR ENTHUSIASM.

The "Oh, interesting" Boss
The "Oh, interesting" Boss
The Urgency boss
The Urgency boss
P2
The Back To Normal boss
The Back To Normal boss
P2
The What now boss
The What now boss
P2
The Raw Diamond boss
The Raw Diamond boss
P2
The Status Quo Boss
The Status Quo Boss
P2
The Killer Feature Boss
The Killer Feature Boss
P2
The Pitch Factory Boss
The Pitch Factory Boss
P2
The Pupa boss
The Pupa boss
P2
The Early Market Boss
The Early Market Boss
P2
The Feature boss
The Feature boss
P2
The "Oh, interesting" Boss
The "Oh, interesting" Boss
P2
Stage
Startup Founder
Acceleration / Incubation Program Manager
Corporate Innovator
The Urgency boss
The Urgency boss
The Back To Normal boss
The Back To Normal boss
The What now boss
The What now boss
The Raw Diamond boss
The Raw Diamond boss
The Status Quo Boss
The Status Quo Boss
The Killer Feature Boss
The Killer Feature Boss
The Pitch Factory Boss
The Pitch Factory Boss
The Pupa boss
The Pupa boss
The Early Market Boss
The Early Market Boss
The Feature boss
The Feature boss
The "Oh, interesting" Boss
The "Oh, interesting" Boss
SELECT your stage
->
3rd Horizon workshop
VS

LEVERAGE YOUR RESOURCES TO IDENTIFY HORIZONS FOR PRODUCT-MARKET FIT EXPANSION, AND DEFEAT THE BOSS FOR GOOD!

Vision & Strategy Sprint
VS

DEFEAT THE MONSTER BY SITTING BACK AND SEE THE FUTURE BEYOND HIM.

CRAFT A POWERFUL AND CREDIBLE VISION AND STRATEGY TO NEVER LET DIE YOUR INNOVATIVE SPIRIT!

Experimentation-as-a-Service
VS

LET US TAKE ON FROM HERE AND DEFEAT THE MONSTER WITH YOU:

WE'LL TRANSFORM THE IDEA INTO A VIABLE BUSINESS WHILE WORKING SIDE BY SIDE WITH YOUR TEAM.

Business Model Validation bootcamp
VS

DEFEAT THE MONSTER BY TAKING ALL THE STEPS YOU NEED TO PASS FROM AN IDEA TO A VIABLE PRODUCT OR SERVICE!

Continuous Discovery Bootcamp
VS

GET TIRELESS! KILL THE MONSTER BY LEARNING HOW TO SPOT AND SEIZE NEW OPPORTUNITIES CONTINUOUSLY.

Ideation Bootcamp: Become an Idea generation machine
VS

GET YOUR INNOVATORS KICK THIS MONSTER BY HELPING THEM BECOME IDEA GENERATION MACHINES.

GET CUSTOMERS TO REVEAL WHAT THEY NEED AND LEARN HOW TO IDEATE INNOVATIVE SOLUTIONS.

The Good failure workshop
VS

DEFEAT THE STATUS QUO AND THE FEAR OF FAILING BY LEARNING HOW TO LEVERAGE QUICK AND CHEAP FAILURES

TO IMPROVE ANY IDEA IN A FEW HOURS WITH $0 (OR $2 FOR A WELL DESERVED COFFEE)

Ideation Bootcamp: Become an Idea generation machine
VS

GET YOUR FOUNDERS KICK THIS MONSTER AND ITS CONFUSION BY HELPING THEM BECOME IDEA GENERATION AND SELECTION MACHINES

Product Engine workshop
VS

DEFEAT THE MONSTER BY HELPING YOUR FOUNDERS CRAFT A LEAKLESS CORE,

AN EFFICIENT PRODUCT ENGINE READY TO BE FUELED FOR GROWTH.

User Research Bootcamp
VS

HELP YOUR STARTUPS FORGE A WEDGE TO WIN THE MARKET BY CREATING A COMBINED

MARKETING, SALES AND PRODUCT SYSTEM THAT PERFECTLY FITS THEIR USERS' NEEDS

1:1 Sparring Session
VS

GET A SPARRING PARTNER FOR YOUR STARTUPS SO THEY CAN DEFEAT THE MONSTER

V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop
VS

DEFEAT THE MONSTER BY GETTING DATA IN THE HANDS (AND PITCH DECKS) OF YOUR STARTUPS.

VALIDATE OR IMPROVE YOUR BUSINESS MODEL IN A FEW HOURS WITH $0 (OR $2 FOR A WELL DESERVED COFFEE)

1:1 Sparring Session
VS

GET A SPARRING PARTNER FOR YOUR STARTUPS SO THEY CAN DEFEAT THE MONSTER

Startup DNA Sprint
VS

CRAFT A POWERFUL AND CREDIBLE VISION AND STRATEGY, FIND AND ENGAGE BELIEVERS

WHO WILL BOOST YOUR INNOVATION CAPABILITIES AND DEFEAT THE MONSTER

Sparring Community
VS

A DOJO OF LIKEMINDED FOUNDERS TO GET SOME GOOD SPARRING WITH PEERS AND DEFEAT THIS BOSS AND THE NEXT ONES.

1:1 Sparring Session
VS

START TRAINING WITH A SPARRING PARTNER TO DEFEAT THE MONSTER

Sparring Community
VS

A DOJO OF LIKEMINDED FOUNDERS TO GET SOME GOOD SPARRING WITH PEERS AND DEFEAT THIS BOSS AND THE NEXT ONES.

1:1 Sparring Session
VS

START TRAINING WITH A SPARRING PARTNER TO DEFEAT THE MONSTER

1:1 Sparring Session
VS

START TRAINING WITH A SPARRING PARTNER TO DEFEAT THE MONSTER

Design Sprint
VS

DEFEAT THE MONSTER BY GETTING OUT OF YOUR COMFORT ZONE, TALK TO STAKEHOLDERS AND CUSTOMERS

AND SEIZE AN OPPORTUNITY IN 4 DAYS

Continuous Discovery Bootcamp
VS

GET TIRELESS! OPEN THE CHRYSALIS AND KILL THE MONSTER BY LEARNING HOW TO SPOT AND SEIZE NEW OPPORTUNITIES CONTINUOUSLY.

Product Engine workshop
VS

DEFEAT THE MONSTER BY CRAFTING YOUR LEAKLESS, EFFICIENT PRODUCT ENGINE READY TO BE FUELED FOR GROWTH.

Jobs To Be Done Bootcamp
VS

FORGE A WEDGE TO WIN THE MARKET BY CREATING A COMBINED

MARKETING, SALES AND PRODUCT SYSTEM THAT PERFECTLY FITS YOUR USERS' NEEDS

Sparring Community
VS

A DOJO OF LIKEMINDED FOUNDERS TO GET SOME GOOD SPARRING WITH PEERS AND DEFEAT THIS BOSS AND THE NEXT ONES.

MVP Strategy Workshop
VS

DEFEAT THE SHAPESHIFTER BY DISCOVERING WHAT YOUR CORE VALUE IS FOR YOUR EARLY ADOPTERS

AND DOUBLING DOWN ON THIS - “YOU'RE BETTER OFF WITH A KICK-ASS HALF THAN A HALF-ASSED WHOLE".

1:1 Sparring Session
VS

START TRAINING WITH A SPARRING PARTNER TO DEFEAT THE MONSTER

V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop
VS

DEFEAT THE MONSTER BY LEARNING HOW TO VALIDATE OR IMPROVE ANY IDEA

IN A FEW HOURS WITH $0 (OR $2 FOR A WELL DESERVED COFFEE)

3rd Horizon workshop
3rd Horizon workshop
Vision & Strategy Sprint
Vision & Strategy Sprint
Experimentation-as-a-Service
Experimentation-as-a-Service
Business Model Validation bootcamp
Business Model Validation bootcamp
Continuous Discovery Bootcamp
Continuous Discovery Bootcamp
Ideation Bootcamp: Become an Idea generation machine
Ideation Bootcamp: Become an Idea generation machine
The Good failure workshop
The Good failure workshop
Ideation Bootcamp: Become an Idea generation machine
Ideation Bootcamp: Become an Idea generation machine
Product Engine workshop
Product Engine workshop
User Research Bootcamp
User Research Bootcamp
1:1 Sparring Session
1:1 Sparring Session
 V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop
V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop
1:1 Sparring Session
1:1 Sparring Session
Startup DNA Sprint
Startup DNA Sprint
Sparring Community
Sparring Community
1:1 Sparring Session
1:1 Sparring Session
Sparring Community
Sparring Community
1:1 Sparring Session
1:1 Sparring Session
1:1 Sparring Session
1:1 Sparring Session
Design Sprint
Design Sprint
Continuous Discovery Bootcamp
Continuous Discovery Bootcamp
Product Engine workshop
Product Engine workshop
Jobs To Be Done Bootcamp
Jobs To Be Done Bootcamp
Sparring Community
Sparring Community
MVP Strategy Workshop
MVP Strategy Workshop
1:1 Sparring Session
1:1 Sparring Session
 V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop
V̶a̶l̶i̶d̶a̶t̶i̶o̶n̶ ̶ Testing workshop

Wall of Love
(and Punches 🥊🥊🥊)